PPC Tips for Beginners

TryUsOut · #1 05-16-2008, 02:36 AM

Hi all!

Just wanted to share some tips I advice some of my clients.

For PayPerClick campaigns, don't just rely on using top keywords for your PPC campaign - this is the reason why others are failing. Bidding on top keywords will yield you less as competition for these are stiff already. The technique here is opting for other long tail keywords that is more likely to yield specific results because specific searches on long tail keywords or phrases are the ones that usually convert. Those who employ such search are more likely to buy IMO.

PPC is a trial and error campaign for newbies. Always test the water before jumping in. Be cautious on how much you bid at first, weigh first what keywords convert in your niche after a test run so you will know what works and what doesn't. There are two ways of bidding - the agressive (high) and conservative (low). This will greatly depend on how much budget you are willing to put in.

You should also try out other PPC providers for more reach on your campaign and to test what PPC platforms works best for you.

What are your effective techniques for a better ROI on PPC? Share in guys!

AshleyBanfield · #2 05-16-2008, 10:29 AM

Pay Per Click is an extremely powerful way to get instant traffic to your site or online business. If you do it right you will pay the lowest bid pice and get to the top of the listings.

To do this there are various things to take into account. One is your landing page and the quality of the keywords and relavancy to the search by the customer.

Get this wrong and Google will charge you up to $10 a click. Ouch.

Research is key and so is correct optimisation of your ads and your site.

Ashley Banfield

tablet · #3 06-05-2008, 11:30 AM

thanks for sharing guys.
i got some really good ideas out of it.

tdiindiaseo · #4 07-08-2008, 04:38 AM

Really i was able to get some good information about ppc through this topic.

Thanks
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